From social informatics to social intelligence, PearlArc mature social computing practice delivers you value across the social media chain and enables 360o feedback across business functions.
Social media and social networks provide increased connectivity and generate considerable information in a short span of time. Social computing helps organizations find relevant information more swiftly and make them more responsive and agile.
Now-a-days, social computing can be leveraged internally with wikis, blogs and corporate social networks to accelerate employee interaction as well as innovation and also can be employed externally to bolster visibility, connectedness and obtain real time feedback from customers and other stakeholders.
Use of social computing is paving the way for bottom up innovation for organization as against traditional top down innovation due to instantaneous information sharing potential between management and employees.
Strengthen digital brand identity.
Make sense of social conversations and use effective analytics model to monitor the pattern.
Enhance brand loyalty.
Enhance organization reputation.
Acquire ideas for research, development and innovation.
Engage and interact with existing and prospective customers.
Enhance user adoption and value derived from technology.
Improve B2B and B2C connectedness.
Expand market shares and acquire sharp competitive intelligence.
Adopt uniform and cutting edge social intelligence practices and methodologies.
Listen and act on customer sentiments, preferences, voices and comments.
Elevate the level of customer service and support.
Rationalize services and costs across sales, marketing and customer services.
Help in effective knowledge management.
Provide right information at the right time to drive business ahead.
Undertake metrics driven marketing campaigns.
Implement data and workflow integration for collaborative and role based information delivery.
Promote customer advocacy.